Solution
The first thing that I did was figure out what the message was for this piece.
I designed iconography that was very apparent to help the message along. Their
were certain situations that the invitations could be used for, so that verbage
was placed close to the headline. Next, was finding a color scheme. I used
reds and pinks which matched the imagery.
I used a circular focus on the icons and used a 1-4 step sequence at the bottom which draws attention on the catch phrase.
Role
Graphic designer
Art direction
Production artist
Design Tools:
Photoshop
Illustrator
Michael's In-Store Signage 1| Michael's In-Store Signage 2